ASC/MRS Award for Best Technology Innovation and Effectiveness 2018

The ASC is pleased to announce the 2018 ASC / MRS Award for Best Technology Innovation is MyKynetec™, the online content delivery platform from Kynetec.

Other finalists were:

  • Online Insight Hub, from YouthSight
  • Interactive Learning for Automated Text Coding, from ISTI-CNR

There was a high standard of entries and the judges had a difficult decision to make.  The ASC would like to thank all those that entered for the award.

Highlights of this year’s MRS Awards event

About the Award
The ASC/MRS Award for Technology Innovation and Effectiveness international award, first presented in 2003, is organised by the ASC in association with the MRS.

This annual award is for outstanding and innovative applications of software or technology which have directly contributed to a demonstrable improvement in the effectiveness of market, opinion or social research.

The award is open to any individual, group of individuals or companies that consider the technology that he/she/they have developed meets the entry criteria described.

As the award also looks for technology effectiveness, it is important that the benefits of this technology can be demonstrated as having been attained in a real life research situation, in market research, opinion research or social research, and that the technology is applicable to other situations which will provide a wider or more lasting benefit.

An experienced panel of judges, appointed by the ASC and approved by the MRS, will determine the winner and the runners up.