Managing Director, Netquest UK
Johnny started his career in market research over 25 years ago cutting his analytical teeth at companies like ORC and TRBi where he gleaned both qualitative and quantitative expertise along with extensive experience in advanced analytics. Then came the advent of the internet and after an initial focus on website usability Johnny joined audience measurement start-up Red Sheriff (latterly Nielsen//NatRatings) in 2000 as Head of Research, Europe. He then joined a fledgling Research Now in 2004, over the course of 8 years helped raise the company to the status of major player as the company’s Knowledge & Strategy Director followed by a managing directorship at advanced analytics company Nepa UK. Prior to joining Netquest as UK Managing Director last year Johnny completed a course in Big Data Specialism at the University of California, San Diego.